We focus on the people.

Alternative Cultural Adventures let travelers meet the people, eat the food (and throw away their garbage!), touch the history, and hear the stories of local residents. Local residents are the precious gatekeepers of tradition and artisan secrets. Divertimento Group programs foster respect for them.

Divertimento Group and La Dolce Via Travel will be presenting our world-premier Locals-First initiatives for Murano & Matera on November 5th, 2018.

Please join us!

Partner with us to offer “Alternative Cultural Adventures” to your clients! Click here to see some examples of Divertimento Group Alternatives.

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We work with local business owners and residents to create adventures that respect tourists, residents and the territory.

Experiential & adventure travel is in demand

Our cultural adventures meet the needs of cultural travelers who prefer meeting local people to visiting monuments.

Travel professionals can help tourists cultivate new behaviors (like leaving selfie-sticks home)...by suggesting Divertimento Group Alternative Cultural Adventures. Sustainability goes beyond protecting monuments/natural environments. We focus on the people.

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Hot-spot favorite cities and remote areas are suffering social and environmental consequences of out-of-control, mass tourism. More details.

Our Mission

Leading the STOP Overtourism Movement with travel professionals everywhere…